By celebrity makeup artist and clean beauty expert Katey Denno
LOOK 1: BOLD AND ELEGANT
THE LOOK:
- ATHR - Rose Quartz Crystal Gemstone Palette
KATEY'S PRO TIPS:
- Use eyeshadow as a base beneath a cream shadow, especially if your eyelids get oily. The shadow acts as a primer and absorbs oil as the day goes on.
- The halo eyelid that I wound up not sticking with (because I love the full-on lid-shimmer look from a whole lid of Exa’s lightshow), is a fun and super simple look. Just do this: apply a matte shadow across your entire lid, and you can bring it up towards your brow as far as you like. If you don’t have a crease, start with applying the base color on your lid, and take it up just a bit above the area behind your lashes when your eyes are open. If you do have a crease, apply the base color to your entire lid and into the crease. Use a clean, small, fluffy brush to buff out any hard edges. Then take your shimmery eyeshadow (I really like using a cream shadow for this) and press it just into the center. You can do the reverse (shimmer all over, matte in the center), too!
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If you’re interested in experimenting with colored liquid liner, start with a very light application, remembering you can always build, but it’s much more difficult to take it away without disturbing the base layer. Dab it along your lash line right at the roots, and you can even turn the brush vertically and tap and wiggle the tip in-between your lashes to get a full, solid application.
- When applying eyeliner that ends in a wing or any sort of graphic line, it helps to keep your eye open as much as you can, staring at yourself in the mirror so you can see how it’s going to look when you’re done. If you close your eyes and just trace the lash line, it’s very likely you’ll wind up with a wing or a line that’s lower than you might want. Remember, when it comes to eye makeup, all application should be lifting, or straight out, never down-turned. That’s my only rule.
LOOK 2: SHINE AND DEFINITION
THE LOOK:
KATEY'S PRO TIPS:
- Exa’s Light Show Color Melt is so pigmented and the intensity can be built by adding thin layers of product. I like taking a tiny, dome-shaped brush, and pressing it along the lash line. It gives a pop of color to your face… and instant fun! Curl your lashes if they’re not already up-turned and apply a few coats of mascara and you’ve got a simple yet impactful makeup look!
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Light Show is such a versatile product. You might decide once you’ve got it on as an eyeliner that you love it so much, you want to wear it BIGGER, which is super easy to do with a quick dab of it squeezed onto your finger. Use a clean finger to smear it into place, and another clean finger to clean up if you need to!
LOOK 3: SMOKEY AND GLAMOUR 
THE LOOK:
- Jillian Dempsey - Khol Eyeliner
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ATHR - Rose Quartz Crystal Gemstone Palette
- ILIA - Fullest Volumizing Mascara
KATEY'S PRO TIPS:
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Instead of using a cotton swab, use the tip of the Jillian Dempsy Kohl Pencil to smudge your line as you draw it on because it won’t remove product, it’ll just help you get that truly smokey look started. You can take a swab once you’ve finished to lighten the edges of your line ever so slightly.
- Invest in a few good brushes. It’s so helpful to have three dome-shaped brushes of different sizes – a tiny one, a medium sized one, and a slightly larger fluffy one for blending. A flat, cat-tongue brush is great for placement of product, as well. Give yourself permission to NOT be great at a smokey eye the first few times you try it. It takes some getting used to, some experimenting with your eye shape and your eye socket shape. Remember that what looks great on someone else might not be the best look for your unique and beautiful features. Look through magazines, Youtube, and Instagram for people who resemble you and have an aesthetic you’re drawn to, and try your hand at recreating the looks they’re wearing.
Watch the Full Tutorial Here:
Need some more tips? Chat LIVE with our clean beauty experts to find the right clean, vegan and cruelty-free eye beauty products for you and get advice on how to apply!
