{"title":"Serviette","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"mso-ascii-font-family: Aptos; mso-hansi-font-family: Aptos; color: #212121;\"\u003eServiette is a fine fragrance brand that proposes a return to good taste as a form of cultural capital. Through scent, Serviette takes traditional codes of cultural currency and questions their meanings and associations, thereby creating space to challenge authenticity, and build one’s own idea of “good” taste. Founded in 2024 in New York City, Serviette began with a simple truth: our relationship with \"good taste\" is both deeply personal and inherently social—a dance between individual identity and cultural currency.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"sour-diesel-eau-de-parfum","title":"Sour Diesel Eau de Parfum","description":"\u003cp\u003eSour Diesel is a deceptively charming dissident—tart rhubarb entwines with Egyptian geranium, pink pepper, and juniper berry before revealing a heart pulsating with kush, patchouli, cedar, and sandalwood. It’s a fragrance of tension and release, bold yet polished. Formulated with clean, transparent materials that meet Credo’s standards, this vegan and cruelty-free composition celebrates contrast and individuality.\u003c\/p\u003e","brand":"Serviette","offers":[{"title":"1.7 fl oz \/ 50 ml","offer_id":43048251326577,"sku":"210000016906","price":175.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/6147\/files\/Serviette_SourDieselParfumEaudeParfum_01.png?v=1772848433"},{"product_id":"frisson-dhiver-eau-de-parfum","title":"Frisson D'Hiver Eau de Parfum","description":"\u003cp\u003eFrisson D’Hiver captures the paradox of winter light—cool, bright, and unexpectedly tender. It opens with icy bergamot and orange blossom before folding in lily of the valley, rose, and jasmine sambac. Beneath its floral heart, labdanum and vanilla mingle with soft white musk, creating a clean, comforting finish. Composed from a blend of natural and safe synthetic materials, this vegan and cruelty-free formula reflects Serviette’s commitment to transparency, artistry, and the Credo Clean Standard.\u003c\/p\u003e","brand":"Serviette","offers":[{"title":"1.7 fl oz \/ 50 ml","offer_id":43048251555953,"sku":"210000016904","price":175.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/6147\/files\/Serviette_FrissonD_HiverEaudeParfum_01.png?v=1772848436"},{"product_id":"ruche-eau-de-parfum","title":"Ruche Eau de Parfum","description":"\u003cp\u003eRuche is optimism captured in scent—effervescent, youthful, and luminous. Opening with black and pink pepper and a spark of Turkish galbanum, it softens into the sweetness of ripe raspberry before settling into patchouli and sandalwood. The result is a radiant, skin-hugging perfume that feels like early spring. Vegan, cruelty-free, and formulated without phthalates or nitromusks, Ruche reflects Serviette’s commitment to thoughtful composition and sensory joy.\u003c\/p\u003e","brand":"Serviette","offers":[{"title":"1.7 fl oz \/ 50 ml","offer_id":43048432402545,"sku":"210000016905","price":175.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/6147\/files\/Serviette_RucheEaudeParfumEaudeParfum_01_893369d0-e654-4d04-a7c6-0758deec16a0.png?v=1772848466"},{"product_id":"byronic-hero-eau-de-parfum","title":"Byronic Hero Eau de Parfum","description":"\u003cp\u003eByronic Hero is a study in elegant defiance a scent for those who wear their darkness with pride. Notes of clove and saffron cut through the warmth of rose and fir balsam before descending into an opulent base of oud, patchouli, and a trace of diesel exhaust. Composed by Serviette’s founder and perfumer Trey Taylor, it’s vegan, cruelty-free, and crafted without phthalates or nitromusks. A perfume that turns melancholy into something magnetic.\u003c\/p\u003e","brand":"Serviette","offers":[{"title":"1.7 fl oz \/ 50 ml","offer_id":43048432468081,"sku":"210000016907","price":175.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/6147\/files\/Serviette_ByronicHeroEaudeParfum_01.png?v=1773195303"},{"product_id":"priscus-eau-de-parfum","title":"Priscus Eau de Parfum","description":"\u003cp\u003eSweet, but only just. Priscus opens in a rush of ripe plum—tart plum wine and soft plum blossom—that leans lush, boozy, and immediately mouth-watering. Heliotrope and osmanthus round the fruit with a gentle floral sweetness, touched with immortelle’s sun-baked depth. The drydown of patchouli and blond woods gives the scent a lasting, fermented glow. Clean, vegan, and cruelty-free.\u003c\/p\u003e","brand":"Serviette","offers":[{"title":"1.7 fl oz \/ 50 ml","offer_id":43048432500849,"sku":"210000016908","price":175.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/6147\/files\/Serviette_PriscusEaudeParfumEaudeParfum_01.png?v=1772848430"},{"product_id":"serviette-discovery-set","title":"Serviette Discovery Set","description":"\u003cp\u003eThe Serviette Discovery Set offers five distinct olfactory expressions:\u0026lt;br\u0026gt;\u0026lt;br\u0026gt;\u003c\/p\u003e\n\u003cp\u003e — Byronic Hero, a brooding rose and oud.\u003cmeta charset=\"utf-8\"\u003e\u0026lt;br\u0026gt;\u003cbr\u003e — Frisson D’Hiver, a frost-kissed floral.\u003cmeta charset=\"utf-8\"\u003e\u0026lt;br\u0026gt;\u003cbr\u003e — Ruche, a bright green-fruity musk.\u003cmeta charset=\"utf-8\"\u003e\u0026lt;br\u0026gt;\u003cbr\u003e — Sour Diesel, a tart rhubarb-geranium.\u003cmeta charset=\"utf-8\"\u003e\u0026lt;br\u0026gt;\u003cbr\u003e — Priscus, a fruity, resinous plum.\u003cmeta charset=\"utf-8\"\u003e\u0026lt;br\u0026gt;\u003cmeta charset=\"utf-8\"\u003e\u0026lt;br\u0026gt;\u003c\/p\u003e\n\u003cp\u003eEach fragrance is crafted with transparency, vegan and cruelty-free formulas, and thoughtful composition that bridges culture and craft.\u003c\/p\u003e","brand":"Serviette","offers":[{"title":"5 piece set","offer_id":43048432533617,"sku":"210000016903","price":40.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/6147\/files\/Serviette_DiscoveryKit_01.png?v=1772848456"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/6147\/collections\/Brand_Hero_Image_Serviette_dc0d670e-2463-4d6b-998b-114f51e1c7b0.jpg?v=1773102226","url":"https:\/\/credobeauty.com\/collections\/serviette.oembed","provider":"Credo","version":"1.0","type":"link"}