Innersense Organic Beauty

Bright Balance Hairbath Purple Toning Shampoo

Bright Balance Hairbath Purple Toning Shampoo
Bright Balance Hairbath Purple Toning Shampoo
Bright Balance Hairbath Purple Toning Shampoo
Bright Balance Hairbath Purple Toning Shampoo
Bright Balance Hairbath Purple Toning Shampoo
Bright Balance Hairbath Purple Toning Shampoo
Bright Balance Hairbath Purple Toning Shampoo
Bright Balance Hairbath Purple Toning Shampoo
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Innersense Organic Beauty

Bright Balance Hairbath Purple Toning Shampoo

Bright Balance Hairbath Purple Toning Shampoo

$30
$30 $0.00

A bright idea for blondes, grays and silvers.
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Bright Balance Hairbath Purple Toning Shampoo

10 oz / 300 ml
$30
  • Overview
  • How to use
  • Ingredients
  • Sustainable Packaging
  • About the brand
Highlights

Suitable for

Best for blonde, gray or lightened hair.

Why we stand behind it

Boost the brilliance of blondes, grays and silvers with this nourishing purple shampoo. Its silicone free formula features a custom pigment blend that delivers potent purple power to restore balance and vibrancy to blonde tones without leaving hair stripped of moisture. Good-for-you ingredients like Witch Hazel and Apple Extract dissolve oils and amplify shine and color vibrancy. Monoi Oil splashes strands with a high dose of antioxidants and vitamin E to improve the hair's elasticity, resiliency and luster

Key ingredients

Monoi Oil: Contains a high concentration of antioxidants and vitamin E to improve hair’s elasticity, strength and shine.
Apple Extract: Contains numerous vitamins and minerals, including vitamins A, B, C, K, magnesium, potassium, copper and calcium, to help nourish the scalp.
Witch Hazel: A skin soothing astringent that can relieve itching from dryness and balance excessive sebum production.

this product meets

The Credo Clean Standard™

Every product we offer meets our industry leading standards for safety and sustainability.

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This product is

Cruelty Free

Sustainable Packaging

Gluten Free

Soy Free

Usage

Take a deep breath and become present.
Apply a small amount of Hairbath to hands and awaken into a light lather.
Massage into scalp and hair using fingertips and leave on for 1 to 5 minutes.
Rinse thoroughly.
Use once a week to maintain the brilliance of your hair.

Pro-tip

● If hair requires additional cleansing, pre wash with your favorite Innersense Organic Beauty Hairbath or Detox Hair Mask.
● Save water and time by rinsing after 1 to 5 minutes. This formula works quickly, and additional time will not boost results. Do a strand test to determine your ideal duration of use.
● Follow with Bright Balance Conditioner. These products work together to provide the perfect balance of toning.
● For best results, use no more than once per week.

Full ingredient list
Bright Balance Hairbath: Ingredients: water/aqua/eau || cocamidopropyl hydroxysultaine || hamamelis virginiana (witch hazel) water || sodium cocoyl isethionate || glycerin || alcohol || caprylyl/capryl glucoside || glyceryl stearate se || guar hydroxypropyltrimonium chloride || sodium levulinate || potassium sorbate || citric acid || pyrus malus (apple) fruit extract || oryza sativa (rice) extract* || 2,6-dimethyl-7-octen-2-ol || orange terpenes || triethyl citrate || basic blue 99 || sodium gluconate || basic red 76 || hydrolyzed rice protein || butyrospermum parkii (shea) butter* || calophyllum inophyllum seed oil* || persea gratissima (avocado) oil || plumeria acutifolia flower extract || simmondsia chinensis (jojoba) seed oil* || allyl heptoate natural || alpha-terpineol || amyris balsamifera bark oil || anisaldehyde || benzyl acetate || beta-ionone || dimethyl heptenal || dodecahydro tetramethyl naphthofuran || eugenia caryophyllus (clove) leaf oil || eugenol || gamma decalactone || gamma nonalactone || gamma undecalactone || hexenyl acetate || hexyl acetate || hexyl cinnamal (hexyl cinnamic aldehyde) || lemon oil terpenes || methyl benzoate || phenethyl acetate || phenethyl alcohol || raspberry ketone || rosmarinus officinalis (rosemary) leaf oil || vanillin || hydrolyzed quinoa || taraxacum officinale (dandelion) leaf extract || melissa officinalis leaf extract || salvia officinalis (sage) leaf extract || coconut acid || sodium isethionate || sodium benzoate || benzyl alcohol || citronellolᵻ || limoneneᵻ || linaloolᵻ
Fragrance

Jasmine

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Innersense Organic Beauty

Innersense Organic Beauty is a love story between two seasoned beauty professionals who share a passion for health, hair, beauty and the planet. Greg and Joanne Starkman are pioneers who founded the brand in 2005 when they realized the need for clean, pure, organic and non-toxic professional quality hair care products. They trusted their innersense, sourcing the highest quality and Certified Organic ingredients, in the purest, most concentrated form, to create a complete, award-winning line of safe, sustainable and cruelty free personal care products. The ongoing result is salon performance formulas that hydrate, nourish and revitalize all hair types.

SHOP ALL Innersense Organic Beauty

Overall rating: 4.423077 / 5 from 52 reviews.

AI Generated Review Summary

Summary topics

Review topics: ["color","looks","hair","scent","formula","beauty","shampoo","cleanser","brand","tone","5 stars","lines","difference","lather","conditioner"].

Review highlights

Reviews

Best for blondes

"By far the best clean purple shampoo I’ve found. Regular brands can make my head itchy and flaky. This one doesn’t. It keeps my blonde from turning brassy. Love it. You must put the product in your hands and rub your hands together to lather it before you shampoo. I think some people miss this and don’t love the shampoo because it doesn’t foam like regular chemical shampoos. On my 3rd bottle. This stuff is perfection!"

— Sarah C. (5/5)

One of the best!

"This is my favorite purple shampoo’s. I have fine silver hair. This does Not dry my hair out like some purple shampoo can. It’s an intense purple so play with the length of time you leave it on. I like their lavender conditioner also but have to keep it to the ends. It’s a bit too heavy for my fine hair."

— Kimberly M. (5/5)

Purple shampoo

"Nice smell and texture but dries hair out easily. Didn’t notice too much of a change of color."

— Liza M. (4/5)

Works really well

"I’ve definitely noticed my hair doesn’t get as brassy when I use this."

— Steph K. (5/5)

Toning shampoo

"I had 5 surgeries in 3 months and my lovely silver hair developed some brassiness. The purple to u g shampoo has really been helping tone it down."

— Sharon C. (5/5)

Love this brand

"My stylist introduced me to this product and brand. It is perfect to brighten my silver blond hair. I use it religiously in the summer to counteract the sun and chlorine from swimming!"

— Sasha O. (5/5)

Great shampoo for grey hair

"Love this shampoo. Soft when washing and my hair feels and looks fabulous after using this product. I have it on auto replenish!"

— Brenda B. (5/5)

Unsure about this one

"Very liquidy, but lathers nicely. Can’t tell a huge difference in the shade/brightness of my daughters blonde hair."

— Lauren B. (4/5)

Builds up a film over time

"It started off fine, but gradually as many natural shampoos do, it started building up a residue. I ended up having to strip my fine thin hair to get the residue out which caused more damage. Ended up with a hair cut."

— Crystal (2/5)

Wanted to love

"I love this brand and used other products like the hair bath. My blondish hair gets very brassy and my colorist suggested to use a purple shampoo. I wanted something nontoxic so but the purple toning shampoo and it made my hair so dry like straw I mix a couple of drops in with a regular shampoo. But really not pleased and how harsh this is especially for someone with dry hair."

— nicole r. (2/5)

Q&A