6am - 7pm PST
email address
Suitable for
All hair types. All hair tones, especially natural grays, whites, silvers and color-treated strands.
Why we stand behind it
Clarity Reset Demineralizer Pre-Shampoo is a gentle pre-shampoo treatment designed to help capture, loosen, and rinse away hard water mineral, metal, and chlorine buildup before cleansing. Using a process of chelation, binding to metals and minerals, it targets the mineral and metal deposits that traditional clarifying treatments may leave behind, allowing your hair’s surface to reflect light with clarity and improved shine.
An estimated 85% of U.S. homes have hard water. The dissolved minerals and metals in hard water can cling to the hair strand, even after washing. Over time, this accumulation leaves hair feeling rough or coated and obscures tone clarity. The result can be dullness, reduced shine, and even yellow or green distortion that toning or traditional clarifying alone may not address.
Applied to dry hair for just three minutes before shampoo-ing, this formula helps to reset the strand to a cleaner, more receptive state before shampooing, without stripping away softness.
Tone appears clearer. Brightness and shine are revived. Hair feels fresher, softer, and less coated. With buildup lifted away, your toning and conditioning products can also work more effectively.
Brightens all hair tones. Especially beneficial for natural gray, silver, white, lightened, and color-treated hair, where mineral buildup and tone distortion can be more visible.
Use as a pre-shampoo treatment on a weekly basis or whenever hair looks dull, feels coated, or seems resistant to toning.
Consumer tested on all hair types across natural gray hair tones and color-treated hair.
Key ingredients
Sodium Polyitaconate: A chelating ingredient that helps capture and remove mineral and metal buildup for clearer tone and improved shine.
Indian Soapberry Extract: Supports gentle cleansing to help wash away buildup and impurities.
Glycerin: Attracts and retains moisture, leaving hair feeling soft to the touch
this product meets
The Credo Clean Standard™
Every product we offer meets our industry leading standards for safety and sustainability.
learn moreThis product is
Cruelty Free
Sustainable Packaging
Vegan
Alcohol Free
Soy Free
Fragrance Transparency
- Shake well before use.
- Spray onto dry hair, fully saturating from roots to ends or wherever buildup is the most noticeable.
- Leave on for 3 minutes.
- Rinse thoroughly, then shampoo and condition as usual.
- Use weekly or as needed.
Pro-tip
Focus on areas where hair looks dull or discolored, or feels coated. Separate hair into sections as you spray to fully saturate those strands.
Citrus notes and delicate florals settle into soft sandalwood and aromatic herbs for a fresh, uplifting scent. <br><br> Top notes: cucumber, bergamot, citrus. <br>Middle notes: jasmine, eucalyptus blossoms, lily. <br>Base notes: sandalwood, clary sage, lavender.
Radical Fragrance transparency
US law does not require fragrance transparency. Credo requires all brands to categorize the fragrance in each product and encourages full ingredient disclosure.
This fragrance is comprised of:
essential oils
certified organic fragrance
natural fragrance
naturally-derived fragrance
synthetic fragrance
The bottle is made from 100% recyclable aluminum.
How to recycle your empties
1. Disassemble and clean all components
2. Pick the right disposal bin
3. Drop off your empties at your nearest Pact bin
1 Product Recycled = 10 Credo Rewards Points
create accountSilverist is a clean haircare brand built around one bold idea: natural gray hair deserves to be seen, celebrated, and supported. Our formulas blend plant-based ingredients with proven actives to care for all tones of gray, silver, and white strands from root to tip—while promoting scalp wellness. Understanding that “gray” hair is actually de-melanated hair, our products are designed to provide subtle toning, restore softness and shine, and protect against heat and humidity. Developed for and tested on natural gray hair, we center the silver hair experience at the core of everything we do—because it’s not an afterthought. It’s the point.
SHOP ALL Silverist
