Jenny Patinkin
The Big Reveal Fluff and Hold Volumizing Mascara
- Overview
- Choosing your shade
- How to use
- Ingredients
- Sustainable Packaging
- About the brand
Highlights
Suitable for
Specifically for hooded, small and mature (or maturing) eyes.
Why we stand behind it
The innovative formula grips onto lashes from root to tip to create full, fluffy volume that reveals the beauty of the lashes you already have - never stiff, spiky or spidery.
Made in Korea with advanced triple polymer technology, each lash is wrapped in a flexible, lightweight coating that helps resist smudging, speckling, flaking and transfer. Unlike formulas that can feel slippery or wet, The Big Reveal builds effortlessly while helping to lift, define and hold lashes in place.
The delicately curved, bushy wire applicator hugs even hard-to-reach lashes, delivering controlled, buildable volume with every stroke. High melt-point waxes help lock in curl and create soft, airy fullness for a look that enhances your natural lashes without looking over-coated or stiff.
Long-wearing yet easy to remove with warm water.
Water-Resistant. EU Compliant.
this product meets
The Credo Clean Standard™
Every product we offer meets our industry leading standards for safety and sustainability.
learn moreThis product is
Cruelty Free
Sustainable Packaging
Vegan
Fragrance Free
What is an undertone?
An undertone is the color beneath the surface of your skin, which never changes (even with a tan). There are three types of undertones:
Pink/Cool
I see red or pink undertones around the perimeter of my face and neck.
My skin burns easily, but barely tans.
My skin looks better in silver jewelry than gold.
Neutral
I see both pink and yellow undertones around the perimeter of my face and neck.
My skin sometimes burns and sometimes tans.
My skin looks good in both gold and silver jewelry.
Yellow/Warm
I see yellow or golden undertones around the perimeter of my face and neck.
My skin rarely burns, but tans easily.
My skin looks better in gold jewelry than silver.
Find your shade match
Take our 1 minute quiz and get matched to real people with your skin tone and type.
Usage
- Start with clean lashes.
- Curl your lashes (optional but helpful).
- Take the mascara wand and place it at the base of your lashes (near the eyelid), then gently wiggle it side to side as you move upward. This adds volume at the roots.
- Apply 1–2 coats, letting the first coat dry slightly before adding another.
Full ingredient list
Water (Aqua), Copernicia Cerifera (Carnauba) Wax, Glycerin, Cetearyl Alcohol, Helianthus Annuus (Sunflower) Seed Wax, Acrylates/Ethylhexyl Acrylate Copolymer, PVP, 1,2-Hexanediol, VP/Hexadecene Copolymer, Stearic Acid, Tetrahydroxypropyl Ethylenediamine, Silica, Isostearic Acid, Sorbitan Stearate, Glyceryl Stearate, Polyvinyl Alcohol, Cellulose, Hydroxyethylcellulose, Phenoxyethanol, Sodium Dehydroacetate, Iron Oxides (CI 77499)
Help us end beauty packaging waste
We co-founded the nonprofit Pact to demystify how to recycle your beauty packaging empties and divert waste from landfills.
How to recycle your empties
1. Disassemble and clean all components
2. Pick the right disposal bin
3. Drop off your empties at your nearest Pact bin
1 Product Recycled = 10 Credo Rewards Points
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Jenny Patinkin
Jenny Patinkin is a highly sought-after beauty expert, entrepreneur, makeup artist and author known for her earth-friendly and age-aware approach to beauty. Nationally recognized for her broad industry knowledge and expertise, and for her simple and low-tech approach to skincare and makeup, Jenny appears regularly on network TV and prominent digital media channels. She is the bestselling author of Lazy Perfection, The Art of Looking Great Without Really Trying (Running Press/Hachette).
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