
- Overview
- Choosing your shade
- How to use
- Ingredients
- Sustainable Packaging
- About the brand
Highlights
Suitable for
Fine, medium, curly, coily, wavy hair
Why we stand behind it
Quote from founder, Sarah: "The Puff is about longevity. It’s designed to help your hair stay weightless, manageable, and looking clean between washes. I chose the precision applicator, so you can target only where you need it. No mess or gritty buildup, just more time for life. I keep one in my bag and take it with me when I’m on the go."
Key ingredients
Scandinavian Cloudberry: Rich in antioxidants and essential fatty acids, cloudberry helps support softness, shine, and hair’s healthy appearance.
Nordic Cotton: A plant native to cold climates, Nordic cotton is known for its resilience and ability to help improve flexibility.
Pea Peptide: Derived from protein-rich green peas, peptides are essential amino acids known to support hair ’s healthy appearance.
this product meets
The Credo Clean Standard™
Every product we offer meets our industry leading standards for safety and sustainability.
learn moreThis product is
Cruelty Free
Sustainable Packaging
Vegan
Gluten Free
Alcohol Free
Soy Free
What is an undertone?
An undertone is the color beneath the surface of your skin, which never changes (even with a tan). There are three types of undertones:
Pink/Cool
I see red or pink undertones around the perimeter of my face and neck.
My skin burns easily, but barely tans.
My skin looks better in silver jewelry than gold.
Neutral
I see both pink and yellow undertones around the perimeter of my face and neck.
My skin sometimes burns and sometimes tans.
My skin looks good in both gold and silver jewelry.
Yellow/Warm
I see yellow or golden undertones around the perimeter of my face and neck.
My skin rarely burns, but tans easily.
My skin looks better in gold jewelry than silver.
Find your shade match
Take our 1 minute quiz and get matched to real people with your skin tone and type.
Usage
- Tap a small amount onto roots and scalp where needed.
- Allow 30 seconds for the formula to absorb, then gently massage into the roots with your fingertips
Pro-tip
Use daily or on the go for a fresh-out-of-the-shower look in seconds. The targeted applicator enables precise placement exactly where needed, e.g. the nape, the crown, along the hairline, etc.
Full ingredient list
Fragrance
Inspired by Scandinavian mornings. Notes of citrus, cucumber water, crisp cotton, and sheer radiant musk is light, refreshing, and evocative of clean comfort. Scent by Jérôme Epinette in collaboration with Liis.
Radical Fragrance transparency
Credo believes in your right-to-know.
US law does not require fragrance transparency. Credo requires all brands to categorize the fragrance in each product and encourages full ingredient disclosure.
This fragrance is comprised of:
essential oils
certified organic fragrance
natural fragrance
naturally-derived fragrance
synthetic fragrance
Help us end beauty packaging waste
We co-founded the nonprofit Pact to demystify how to recycle your beauty packaging empties and divert waste from landfills.
How to recycle your empties
1. Disassemble and clean all components
2. Pick the right disposal bin
3. Drop off your empties at your nearest Pact bin
1 Product Recycled = 10 Credo Rewards Points
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Hair performs best when it’s not weighed down. Hindsgaul's formulas are designed to leave minimal buildup, so it feels like nothing is in the hair.
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