Soft
"My skin is clean , moisturized and smooth. I have extra dry skin. And this product is very gentle. But leaves a clean fresh feeling. And has no strong smell."
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A derm-approved, hypoallergenic body wash that helps soothe sensitive, irritated skin prone to eczema, rosacea, psoriasis, and dryness—without stripping or stinging, all while cleansing and hydrating skin.
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Suitable for
Sensitive skin prone to irritation, flakiness, eczema, rosacea, psoriasis.
Why we stand behind it
Inspired by dermatologist-recommended bleach baths, this is a gentler, more convenient, way-less-scary solution that is safe enough to use on babies (6 months and older). No tub or soaking required. It cleanses like a normal body wash and is clinically-proven to help soothe raw, itchy skin prone to irritation. The fragrance-free, pH balanced (4.5-4.75) formula delivers smoother, healthier-looking skin in as little as two weeks.
This product is recognized by all three leading U.S. skin health organizations.
Key ingredients
Sodium Hypochlorite: Historically known to kill bacteria and prevent its spread.
Apple Fruit Extract: Boosts moisture and protects from free radicals.
Cactus Flower Extract: Deeply hydrates and improves skin texture.
this product meets
The Credo Clean Standard™
Every product we offer meets our industry leading standards for safety and sustainability.
learn moreThis product is
Cruelty Free
Sustainable Packaging
Vegan
Gluten Free
Fragrance Free
Alcohol Free
Soy Free
Non GMO
An undertone is the color beneath the surface of your skin, which never changes (even with a tan). There are three types of undertones:
Pink/Cool
I see red or pink undertones around the perimeter of my face and neck.
My skin burns easily, but barely tans.
My skin looks better in silver jewelry than gold.
Neutral
I see both pink and yellow undertones around the perimeter of my face and neck.
My skin sometimes burns and sometimes tans.
My skin looks good in both gold and silver jewelry.
Yellow/Warm
I see yellow or golden undertones around the perimeter of my face and neck.
My skin rarely burns, but tans easily.
My skin looks better in gold jewelry than silver.
Find your shade match
Take our 1 minute quiz and get matched to real people with your skin tone and type.
Apply all over the body including open and affected areas. Massage in circular motion to create a gentle lather. Leave on for 2-3 minutes before rinsing well. Can be used daily.
No Fragrance Added (note this means that the product may still have a scent which is due to scent of raw ingredients)
We co-founded the nonprofit Pact to demystify how to recycle your beauty packaging empties and divert waste from landfills.
How to recycle your empties
1. Disassemble and clean all components
2. Pick the right disposal bin
3. Drop off your empties at your nearest Pact bin
1 Product Recycled = 10 Credo Rewards Points
create accountTower 28 Beauty is a safe space for sensitive skin. All products are non-irritating, derm-approved, clinically tested, and 100% adhere to the National Eczema Association’s ingredient guidelines. Inspired by the effortless California lifestyle, Tower 28 even borrowed their name from a real lifeguard tower in Santa Monica. A meeting spot for locals, it symbolizes everything they believe in: community, healthy fun, and clean living.
SHOP ALL Tower 28Overall rating: 4.7272725 / 5 from 11 reviews.
Review topics: [].
"My skin is clean , moisturized and smooth. I have extra dry skin. And this product is very gentle. But leaves a clean fresh feeling. And has no strong smell."
— Kimberly C. (5/5)
"Very simple, balanced cleanser that doesn't irritate my skin."
— Sarah B. (5/5)
"I'm a big fan of the Tower 28 SOS spray and cream, so I was happy to find the key ingredient of hypochlorous acid in a body wash. You leave it in for a minute or 2 before rinsing. No noticeable smell and gentle."
— Stacia (4/5)
"I was recommended this item from a friend who also deals with eczema & bought it for my sis! She loves it!!"
— Adrianna R. (5/5)
"Really amazing gentle body wash for sensitive skin"
— Lorna H. (5/5)
"This product is working ok. It isn’t necessarily helping improve my skin and I’m curious if it is making it worse. Probably don’t recommend for severe eczema."
— Renee V. (3/5)
"Love every product!"
— Kales K. (5/5)
"Scent free body wash. It doesn't dry out skin or burn eyes. I do wish it had more lather - I'll probably go through it a lot faster than a bar of soap."
— Bee (5/5)
"Fragrance Free!! Using this for myself and 3 year old with sensitive skin. Excellent."
— Katie S. (5/5)
"I was using the face wash as a body wash before I got this. So great for sensitive skin! I love it!"
— Isa (5/5)
We offer clean beauty vetted to the highest standard.
We want to know where ingredients come from and how they were made.
Clean beauty should include the just treatment of humans and animals.
We co-founded Pact to tackle beauty’s packaging waste problem.
Inspired by dermatologist-recommended bleach baths, this is a gentler, more convenient, way-less-scary solution that is safe enough to use on babies (6 months and older). No tub or soaking required. It cleanses like a normal body wash and is clinically-proven to help soothe raw, itchy skin prone to irritation. The fragrance-free, pH balanced (4.5-4.75) formula delivers smoother, healthier-looking skin in as little as two weeks. <br>
This product is recognized by all three leading U.S. skin health organizations.