Sarah Brown was first inspired to create Pai after years of suffering from a bad skin allergy. Her goal was to create the cleanest plant-based skin care on the market, with a range of products formulated for people with very sensitive skin.
All of Pai products are formulated with sensitive and allergy-prone skin in mind. Ingredients are carefully selected with proven remedial and skin soothing properties and keep our products free from irritating chemicals and alcohol.
Pai was the first skin care company to list all ingredients in plain English, so you don't need a chemistry degree to understand what's in the bottle, and all products are certified organic by the Soil Association.