Pai

Fade Forward Dark Spot Serum

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Pai

Fade Forward Dark Spot Serum

Fade Forward Dark Spot Serum

An innovative daily serum that’s clinically proven to fade the appearance of hyperpigmentation, and designed to keep new dark spots from forming.

Regular price $89
Sale price $89 Regular price
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Fade Forward Dark Spot Serum

1 oz / 30 ml
$89
  • Overview
  • Choosing your shade
  • How to use
  • Ingredients
  • Sustainable Packaging
  • About the brand
Highlights

Suitable for

All skin types.

Why we stand behind it

An innovative daily serum that’s clinically proven** to fade the appearance of hyperpigmentation, and designed to keep new dark spots from forming. All without the use of exfoliating acids, which can leave skin vulnerable to irritation.

Proven to reduce the appearance of dark spots and instantly brighten*, this breakthrough formula uses sustainably sourced Marine Algae to tackle the root of discoloration deep in the skin – no matter its tone, type, or level of sensitivity.

It’s paired with natural, stabilized Vitamin C to brighten and protect, leaving skin smooth, radiant and visibly healthier*. So you can glow forward with confidence. Clinically proven for sensitive skin

Like the rest of Pai Skincare’s range, Fade Forward™ has been independently patch tested and dermatologically approved to be suitable for sensitive skin. A hyperpigmentation solution for even the most hypervigilant skin.

Fade Forward™ Marine Algae Dark Spot Serum is certified COSMOS Natural – a standard that guarantees the sustainable management and efficient use of natural resources. It's also certified cruelty-free and vegan.
*Four week independent consumer trial on 114 women
**Clinical study on 20 subjects with dark spots over nine weeks

Key ingredients

Marine Algae: This brown algae extract is rich in phlorotannins, which help the skin reactivate the proteins that control skin pigmentation.

Stabilised Vitamin C: Sourced from corn and coconut. It’s oil-soluble and stabilised to ensure it’s slow-releasing, delivering radiant results right down to the last drop.

Hyaluronic Acid: guarantees that hydration hit. This powerhouse works on multiple levels to maintain optimal skin hydration, and helps reduce Trans Epidermal Water Loss (TEWL).

this product meets

The Credo Clean Standard™

Every product we offer meets our industry leading standards for safety and sustainability.

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This product is

Cruelty Free

Vegan

Gluten Free

Alcohol Free

Paraben Free

What is an undertone?

An undertone is the color beneath the surface of your skin, which never changes (even with a tan). There are three types of undertones:

Pink/Cool

I see red or pink undertones around the perimeter of my face and neck.
My skin burns easily, but barely tans.
My skin looks better in silver jewelry than gold.

Neutral

I see both pink and yellow undertones around the perimeter of my face and neck.
My skin sometimes burns and sometimes tans.
My skin looks good in both gold and silver jewelry.

Yellow/Warm

I see yellow or golden undertones around the perimeter of my face and neck.
My skin rarely burns, but tans easily.
My skin looks better in gold jewelry than silver.

Find your shade match

Take our 1 minute quiz and get matched to real people with your skin tone and type.

Usage

Apply to slightly damp, cleansed skin both morning and night, before moisturiser, sunscreen or oil.

Full ingredient list

Click or tap an ingredient to learn more


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Pai

Pai’s mission is to lead the way with innovative, results-driven organic skincare. Created for anyone that wants to treat their skin – no matter how sensitive – to the best natural ingredients without compromise. Every single Pai product is formulated and manufactured in its West London HQ. Pai products are certified organic by COSMOS, the Soil Association, the Vegan Society, Cruelty Free International and is London Living Wage accredited.

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