The Women on Top - Credo
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The Women on Top

Clean Beauty. The one industry where women rule. Meet a few here.

Indie Lee INDIE LEE
Katonya B. Breaux Unsun
Kendra Kolb Butler Alpyn Beauty
Bee Shapiro Ellis Brooklyn
Claudia Mata Vertly
Lisa Mattam Sahajan
Allison McNamara Mara Beauty

90% of our founders & CEOs are women

Tata Harper Tata Harper Skincare
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Tata Harper Founder Tata Harper Skincare

Tata Harper Skincare, founded by Tata Harper, was created with the essential idea that people no longer have to sacrifice their health to look and feel beautiful. Handmade in Vermont, Tata Harper's naturally derived & nontoxic products are developed using the world's most advanced results-driven technology to nourish the skin and fight the signs of aging while promoting overall health, wellness, beauty and vitality.

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Ericka Rodriguez Axiology
Marie-Veronique Nadeau Marie Veronique
Dana Jackson Beneath Your Mask
Jenefer Palmer OSEA
Tanya & Esme Hawkes Therapi Honey Skincare
Sylwia Wiesenberg Bawdy Beauty & DOPE Naturally
Rose-Marie Swift rms Beauty
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Rose-Marie Swift Founder rms Beauty

After 35 years in the fashion and make-up industry, RMS Creator and celebrity makeup artist, Rose Marie Swift, has learned a lot about the impact of daily exposure to chemicals in beauty care products. RMS Beauty is dedicated to transforming the way women use makeup, and it's about more than simply using organic ingredients. Her luminziers and uncover up have a cult following, making it easy for you to glow on the go.

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Janus Auermann Akt Therapy
Elysse Crabtree Wabi-Sabi Botanicals
Jasmi Bonnén NUORI
Naa-Sakle Akuete Eugenia Shea
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Naa-Sakle Akuete Founder Eugenia Shea

Founded by Naa-Sakle Akuete, a former Wall Street analyst, Eu'Genia Shea is a family-run social enterprise dedicated to all natural premium shea butter moisturizers. The company is dedicated to fair wages and opportunities for their female workers in Ghana and donate 15% of their profits back to them in the form of an education fund. In Ghana, shea butter is considered a valuable substance with healing powers for the skin.

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Annie Tevelin SkinOwl

Creating products good for you & good for the planet.

January Olds January Labs
Joanne Starkman Innersense Organic Beauty
Jenny Patinkin Jenny Patinkin
Kelly Muciy Zyderma
Vikki Khan Lily Lolo
Tiila Abbitt Aether Beauty
Graydon Moffat GRAYDON
Casey Georgeson SAINT JANE BEAUTY
Hope Gillerman H Gillerman Organics
Kari Gran Kari Gran

More than a movement. It’s a mission.

Emily Doyle Ursa Major
Cynthia Besteman Violets Are Blue
Stefani Padilla La Tierra Sagrada
Susan Wong HAN Skincare Cosmetics
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Susan Wong Founder HAN Skincare Cosmetics

Founded by Susan Won, HAN is a beautiful makeup line that is formulated with butters, oils, anti-aging antioxidants to help nourish your skin. The pigments are derived from plants and vegetables, such as rose, argan, carrot and beetroot. The natural minerals HAN uses are from non-toxic iron oxides and mica. Susan and HAN are based in the Bay Area.

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Mary Futher kaia naturals
Tricia Trimble Suntegrity Skincare
Laura Xiao Henné Organics
Susanne Norwitz Maya Chia
Karen Behnke Juice Beauty
Therese Clark Lady Suite
Michelle Ranavat Ranavat Botanics
Johanna Peet Peet Rivko
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Johanna Peet Founder Peet Rivko

Peet Rivko, a line created for sensitive skin, was founded by Johanna Peet in 2017. Johanna was formally working at the State Department in DC then planning on going to law school when she felt a creative calling. After living with reactive, supersentive skin for years, she starting making her own skincare products which eventually turn into Peet Rivko.

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Julie Clark Province Apothecary
Annie Jackson Credo Beauty
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Annie Jackson Co-Founder Credo Beauty

Annie began her career in the luxury personal care category with her first job at Estee Lauder. After 6 years at Estee Lauder, Annie was recruited to be one of the early members of the team that launched Sephora USA, in her initial role in Inventory Planning, and eventually the Director of Merchandising. After several years at Sephora, Annie held different roles outside of cosmetics and eventually returned to cosmetics in Global Product Marketing for Benefit Cosmetics. In 2011, Annie returned to her Sephora roots in merchandising for color cosmetics at Sephora shops within JCPenney and was able to leverage both her branding and merchant skills. Annie has had the rare privilege of working closely with brands from ‘concept to customer’, leading multiple teams whose responsibilities spanned from creative product ideation to in-store merchandising and promotions.

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Meredith Baird-Figone Nucifera Body
Mera McGrew Soapply
Dawn Dobras Credo Beauty
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Dawn Dobras Founder Credo Beauty

Retail mogul, Dawn Dobras, has a passion for growing small businesses into household brands…key word “passion”. In the last 25 years, Dawn has “passionately” created success stories for retail names including The Gap, Old Navy, Charlotte Russe, Decorist, Zobha - and now embarks on her clean beauty journey at Credo. Dawn's personal mission is about empowering entrepreneurs to help them succeed. If her inspirational track record is any indication, clean beauty is in very exciting, capable hands. Onward.

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Stacey Davis LOVEFRESH

Individual. Effective. Beautiful. Badass.

Allison Moss type: A
Sasha Plavsic Ilia
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Sasha Plavsic Founder Ilia

Born and raised in Vancouver, founder Sasha Plavsic, first got the idea to start ILIA when her mom, a pioneer in organic food, encouraged her to read the ingredients on her makeup. Sasha was shocked to discover the laundry list of dirty ingredients. With her background in typography and design, she launched ILIA, known for their packaging and beautiful formulations.

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Sarah Brown PAI
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Sarah Brown Founder PAI

Founded by Sarah Brown, Pai is a line of skincare products formulated with sensitive and allergy-prone skin in mind. Ingredients are carefully selected with proven remedial and skin soothing properties and keep our products free from irritating chemicals and alcohol. Sarah Brown was first inspired to create Pai after years of suffering from a bad skin allergy. Her goal was to create the cleanest plant-based skin care on the market, with a range of products formulated for people with very sensitive skin.

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Tammy Park-De Boer Aquareveal
Jana Blankenship Captain Blankenship
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Jana Blankenship Founder Captain Blankenship

Founded by Jana Blankenship and based in New York's Hudson Valley, Captain Blankenship is a line of hair and grooming products made from cold pressed organic plant oils, flowers, seaweed, sea salt and organic essential oils. All products are free of synthetic preservatives, parabens, sulfates and fragrance, and packaged using recyclable and reusable glass. Jana's mission is to create safe, healthy, toxin-free products that are rich, luxurious and imbued with unique scents.

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Carina Chazanas Dedcool
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Carina Chazanas Founder Dedcool

Founded by Carina Chaz, Dedcool is a fragrance line based in Los Angeles that uses high quality natural ingredients that are cruelty free, vegan, non-toxic and unisex. Carina's passion for clean products and a healthy lifestyle has greatly influenced her collection of complex and sophisticated scent profiles that she develops for conscious consumers like herself.

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Jasmina Aganovic Mother Dirt
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Jasmina Aganovic founder Mother Dirt

Founded by Jasmina Aganovic, Mother Dirt creates biome-friendly skincare products that aim to restore and maintain good bacteria on the skin. A chemical and biological engineer by training, Aganovic's mission for Mother Dirt is to create a world where clean comes with healthy. She believes that healthy bacteria is your complexion’s best friend, and that probiotics help your micro biomes stay balanced, and work with your sweat to keep ph levels in check, reduce sensitivities, and control face oils. The line features the AO+Mist, a first-of-its-kind product containing live Ammonia-Oxidizing Bacteria (AOB), as well as a cleanser for the face and body, shampoo, and moisturizer, all designed to be compatible with the microbiome of the skin.

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Susanne Kaufmann Susanne Kaufmann
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Susanne Kaufmann Founder Susanne Kaufmann

Susanne Kaufmann's line of luxurious skincare is created with active plant ingredeints and natural oils. Susanne has harnessed centuries old wisdom, passed down for generation from her family in Austria. She has created unparalleled products for targeting anti-aging results.

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Munemi Imai MUN
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Munemi Imai Founder MUN

Founded by Munemi Imai, Mun is an innovative range of extraordinarily pure and effective skincare products that rely on healing botanicals, grown under pristine conditions that protect the soil’s complex ecosystem to retain the highest concentration of rich nutrients and potent bioactives. Their potent formulas, free of unnecessary additives, work synergistically to nurture, balance and brighten all skin types for radiant vitality at every age.

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Jacqueline and Allison Taylor Le Prunier
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Jacqueline and Allison Taylor Co-Founders Le Prunier

Jacqueline and Allison Taylor grew up on a 100 year-old fourth generation plum farm in Northern California. They got the idea to start a skincare businesses when they learned cold pressed plums oil is naturally rich in fatty acids and polyphenols. With combined their powers, Jacqueline, a pre-med biopsychology major for dermatology at UCLA, and Allison, a magazine editor with experience in digital marketing, to start this luxury skincare line.

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Anju Rupal Abhati Suisse
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Anju Rupal Founder Abhati Suisse

Abhati's founder, Anju Rupal, is driven by the hope of a cleaner environment and to make sure Abhati gives back to the planet. The company operates sustainably and fair trade, and invests in those who work with them. Abhati offers an exceptional product range to its clients, unrivalled in the quality of its formulations and potency.

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Amanda Chantal Bacon Moon Juice
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Amanda Chantal Bacon Founder Moon Juice

Founded by Amanda Chantal Bacon, a world-traveling chef, mama, sustainable lifestyle leader, and passionate food educator, Moon Juice is a holistic lifestyle brand that offers extremely pure and potent adaptogenic supplements and skincare products that aim to unstress and transform the mind and body. Moon Juice customers visit the brand's Venice, CA store for daily nourishment, beauty foods, and high-powered natural remedies that include shakes, juices and snacks in addition to supplements and skincare products.

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Suzanne LeRoux One Love Organics
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Suzanne LeRoux Founder One Love Organics

Founded by Suzanne LeRoux, One Love Organics is a line of organic skin care products are produced in small batches at the company’s ECOCERT® licensed manufacturing facility in the Golden Isles of Georgia. One Love Organics owns the only ECOCERT® licensed manufacturing facility for natural and organic cosmetics in the state of Georgia, and is one of a select few in the United States, undergoing rigorous evaluation to ensure that their products meet the highest quality, certified natural and organic, and environmentally friendly standards.

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Elsie Rutterford & Dominika Minarovic BYBI
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Elsie Rutterford & Dominika Minarovic Founder BYBI

Founded by beauty bloggers, Elsie & Dominika, BYBI Beauty is committed to bringing consumers really great beauty products that actually work. They create skincare using high quality ingredients they know will directly benefit the skin. BYBI Beauty products are natural, vegan and cruelty free.

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Women on a Mission

Women with vision. Women with a voice. Women bringing us the clean beauty products we can’t live without. Watch the video behind the movement.

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