- Overview
- Choosing your shade
- How to use
- Ingredients
- Sustainable Packaging
- About the brand
Highlights
Suitable for
All skin types.
Why we stand behind it
An instantly hydrating cream-to-foam body wash that protects your skin barrier for all-over calm and conditioning. This caring, non-drying formula is the first step of Pai’s unique Soak & Seal System™ – designed to be paired with the Wet Skin Moisturiser. Powered by biomimicking Ceramides and Colloidal Oats, it gently cleanses and replenishes before Step 2 seals moisture in. Healthy barrier, happy skin.
Delicately fragranced with 100% natural KindScent™ – Pai’s proprietary skin-friendly and dermatologist-approved aroma – for a shower sensitive skin can sing in.
Pai made this for: Everyone – no matter how sensitive – to gently cleanse and support the skin barrier.
Clinically proven to instantly hydrate*
Clinically proven to support the skin barrier*
Dermatologist approved
Clinically proven for sensitive skin
Like the rest of Pai Skincare’s range, Gentle Genius™ Barrier Care Replenishing Body Wash has been independently patch tested and dermatologically approved to be suitable for sensitive skin.
Certified clean
This product is certified COSMOS Natural, a standard that guarantees the sustainable management and efficient use of natural resources. It’s also cruelty-free and certified vegan.
*Based on a clinical study of 21 subjects
Key ingredients
Ceramide
Colloidal Oat
this product meets
The Credo Clean Standard™
Every product we offer meets our industry leading standards for safety and sustainability.
learn moreThis product is
Cruelty Free
Vegan
Gluten Free
Organic
Paraben Free
What is an undertone?
An undertone is the color beneath the surface of your skin, which never changes (even with a tan). There are three types of undertones:
Pink/Cool
I see red or pink undertones around the perimeter of my face and neck.
My skin burns easily, but barely tans.
My skin looks better in silver jewelry than gold.
Neutral
I see both pink and yellow undertones around the perimeter of my face and neck.
My skin sometimes burns and sometimes tans.
My skin looks good in both gold and silver jewelry.
Yellow/Warm
I see yellow or golden undertones around the perimeter of my face and neck.
My skin rarely burns, but tans easily.
My skin looks better in gold jewelry than silver.
Find your shade match
Take our 1 minute quiz and get matched to real people with your skin tone and type.

Usage
Massage over skin and lather. Rinse thoroughly.
Full ingredient list
Click or tap an ingredient to learn more
Ingredients:
aqua (water), cocamidopropyl betaine, helianthus annuus seed oil* (sunflower), disodium cocoyl glutamate, caprylyl/capryl glucoside, glycerin**, olea europaea fruit oil* (olive), sodium cocoyl alaninate, carrageenan, sodium cocoyl glutamate, squalane, avena sativa kernel extract (oat), butyrospermum parkii butter (shea butter), moringa oleifera seed oil (moringa), macadamia integrifolia seed oil (macadamia), limnanthes alba (meadowfoam), inulin, caprylyl glycol, ceramide np, saccharide isomerate, phytosphingosine, sodium chloride, xanthan gum, citric acid, sodium phytate, fructose, lactic acid, sodium citrate, hydrogenated lecithin, parfumof total: 98% natural origin/ sur total: 98% d'origine naturelle
*organic ingredient / ingrédient biologique
**made using organic and non-organic ingredients / formulé à partir d'ingrédients biologiques et non-biologiques
Fragrance
Radical Fragrance transparency
Credo believes in your right-to-know.
US law does not require fragrance transparency. Credo requires all brands to categorize the fragrance in each product and encourages full ingredient disclosure.
This fragrance is comprised of:
essential oils
certified organic fragrance
natural fragrance
naturally-derived fragrance
synthetic fragrance
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Help us end beauty packaging waste
We co-founded the nonprofit Pact to demystify how to recycle your beauty packaging empties and divert waste from landfills.
How to recycle your empties
1. Disassemble and clean all components
2. Pick the right disposal bin
3. Drop off your empties at your nearest Pact bin
1 Product Recycled = 10 Credo Rewards Points
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Pai’s mission is to lead the way with innovative, results-driven organic skincare. Created for anyone that wants to treat their skin – no matter how sensitive – to the best natural ingredients without compromise. Every single Pai product is formulated and manufactured in its West London HQ. Pai products are certified organic by COSMOS, the Soil Association, the Vegan Society, Cruelty Free International and is London Living Wage accredited.
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