Not that great
"I've been trying to find a nontoxic option and I had high hopes for this one. It met all my dream criteria. The application was great but then within an hour I had mascara raccoon eyes."
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An award winning, volumizing vegan mascara that conditions lashes.
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Suitable for
All skin types.
Why we stand behind it
MOB Beauty Volumizing Mascara helps to instantly create big, bold, fluffy, lashes with this rich, lash conditioning formula. It combines a blend of sunflower, berry, jojoba, and olive waxes in place of beeswax for a vegan, creamy formula that′s easy to build with no clumping, tackiness, or flaking. A unique, multi-functional film former gives exceptional curl, hold, and smudge-proof wear even in high humidity conditions. The clean and sustainable formula is free of traditionally used carbon black and non-biodegradable micro-plastics, silicones, and acrylates.
The brush is designed to increase volume and length by 30% vs a regularly shaped brush, and is naturally curved to the natural shape of the eye to grab and coat every lash.
The Mascara capsule is biodegradable and made from 90% post-consumer recycled pulp fiber. It can be recycled or simply thrown away after use once the inner refill is removed. The inner refill tube is made from 100% post consumer recycled ocean PP and should be removed from the capsule and recycled separately.
Hypoallergenic and gluten free.
Key ingredients
5 plant blend: conditions and builds volume for fluffy lashes
Multi-functional film former: holds curl and gives long, smudge-proof wear
this product meets
The Credo Clean Standard™
Every product we offer meets our industry leading standards for safety and sustainability.
learn moreThis product is
Cruelty Free
Sustainable Packaging
Vegan
Gluten Free
Soy Free
Paraben Free
An undertone is the color beneath the surface of your skin, which never changes (even with a tan). There are three types of undertones:
Pink/Cool
I see red or pink undertones around the perimeter of my face and neck.
My skin burns easily, but barely tans.
My skin looks better in silver jewelry than gold.
Neutral
I see both pink and yellow undertones around the perimeter of my face and neck.
My skin sometimes burns and sometimes tans.
My skin looks good in both gold and silver jewelry.
Yellow/Warm
I see yellow or golden undertones around the perimeter of my face and neck.
My skin rarely burns, but tans easily.
My skin looks better in gold jewelry than silver.
Find your shade match
Take our 1 minute quiz and get matched to real people with your skin tone and type.
Apply mascara to your lashes and build to your desired volume.
We co-founded the nonprofit Pact to demystify how to recycle your beauty packaging empties and divert waste from landfills.
How to recycle your empties
1. Disassemble and clean all components
2. Pick the right disposal bin
3. Drop off your empties at your nearest Pact bin
1 Product Recycled = 10 Credo Rewards Points
create accountMOB is on a mission to make beauty better, push boundaries and help define new standards of performance and sustainability in the industry. They have deep roots in research and development and their own labs where they create all MOB formulas, and high performance, cruelty free, and vegan are product requirements. Spending as much time on sustainability efforts as they do on product, they designed refillable, recyclable packaging using 50 - 100% post - consumer recycled materials and launched a biodegradable packaging system in July, 2023.
SHOP ALL MOB BeautyOverall rating: 4.5333333 / 5 from 60 reviews.
MOB Volumizing Mascara offers a clean, vegan formula that conditions lashes, providing voluminous and long-lasting effects without clumping. Its environmentally friendly packaging and refillable design make it a sustainable choice. The brush design enhances lash volume and length, while the smudge-proof and curl-holding properties ensure all-day wear.
Review topics: ["volume","color","texture","buy","packaging","formula","looks","mascara","container","eyes","coverage","lashes","clumps","brush","application","flaking","option","ability","separation"].
"I've been trying to find a nontoxic option and I had high hopes for this one. It met all my dream criteria. The application was great but then within an hour I had mascara raccoon eyes."
— Melissa P. (5/5)
"Happy with purchase"
— Anu P. (4/5)
"Love, Love, Love this Volumizing Mascara! It give me beautiful separated long lashes. It is Amazing!!"
— Tracy N. (5/5)
"This is my holy grail mascara! It is the perfect formulation and has wonderful staying power and depth of color."
— Barbara H. (5/5)
"There is so much product on the brush when you take it out of the tube. It's such a mess. I have to scrape and scrape all the excess product off just to attempt a normal application. If the packaging was designed better it might be OK, but I still got more under eye smudging than average."
— Jana (2/5)
"Way too clumpy! Got 2 stars because it does well at coating lower lashes if you do that, but way too many clumps to pick off top lashes to use on the top lashes."
— AM (2/5)
"I always wanted to get some of MOB products and this is my first try. Definitely happy with this purchase. It is really non waterproof, if you cry you will end up looking like the Crow! It has an amazing texture and adds great volume"
— Orlane B. (5/5)
"I love this mascara for a couple of reasons. The volume is fluffy natural and buildable. Second- it is great for my extremely sensitive and dry eyes."
— Paula C. (5/5)
"How can a product be clean, responsible, volumizing, hold a curl, stay all day, and wash off so easily?! Perfect!"
— Carlie G. (5/5)
"First of all, I love the fact that MOB mascara is a clean non-toxic formula and even more excited that the container and packaging are biodegradable."
— Carie W. (5/5)
We offer clean beauty vetted to the highest standard.
We want to know where ingredients come from and how they were made.
Clean beauty should include the just treatment of humans and animals.
We co-founded Pact to tackle beauty’s packaging waste problem.
This Product Is: an award winning volumizing vegan mascara that conditions lashes
Good For: hypoallergenic & gluten free
Why We Love It: MOB Beauty Volumizing Mascara helps to instantly create big, bold, fluffy, lashes with this rich, lash conditioning formula that combines a blend of sunflower, berry, jojoba, and olive waxes in place of beeswax for a vegan, creamy formula that’s easy to build with no clumping, tackiness, or flaking. A unique, multi-functional film former gives exceptional curl, hold, and smudge-proof wear even in high humidity conditions. The clean & sustainable formula is free of traditionally used carbon black and non-biodegradable micro-plastics, silicones, and acrylates.
The brush is designed to increase volume and length by 30% vs. a regularly shaped brush and is naturally curved to the natural shape of the eye to grab and coat every lash.
The Mascara capsule is biodegradable and made from 90% post-consumer recycled pulp fiber. It can be recycled or simply thrown away after use once the inner refill is removed. The inner refill tube is made from 100% post consumer recycled ocean PP and should be removed from the capsule and recycled separately.
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