A concealer that is available in 10 shades.
Orders over $50 ship free
30 day returns
- Choosing your shade
- How to use
- Sustainable Packaging
- About the brand
All skin types.
Why we stand behind it
Alima Pure Cream Concealer can help to reduce the appearance of dark circles, redness, blemishes, and hyperpigmentation. It blends easily for full coverage that can help to neutralize and brighten, and disappears without a trace. Nourishing ingredients like beeswax, avocado oil, shea butter, and tocopherol will help to soothe and protect your skin while you wear it. This balmy, buttery formula is easily applied with a sponge, brush, or your fingertips.
Squalane: Olive-oil derived moisturizer that mimics the skin's natural emollients, keeping the skin supple and smooth.
Shea Butter: Emollient with Vitamin E and carotene for fresh, blendable coverage that melts into your skin.
Beeswax: Adds a breathable protective barrier that moves with your skin for comfortable, seamless coverage.
Tocopherol: Made from Sunflower oil and filled with unsaturated fatty acids to restore your complexion to its even-toned glory.
Avocado Oil: Rejuvenates, firms and hydrates skin.
What is an undertone?
An undertone is the color beneath the surface of your skin, which never changes (even with a tan). There are three types of undertones:
I see red or pink undertones around the perimeter of my face and neck.
My skin burns easily, but barely tans.
My skin looks better in silver jewelry than gold.
I see both pink and yellow undertones around the perimeter of my face and neck.
My skin sometimes burns and sometimes tans.
My skin looks good in both gold and silver jewelry.
I see yellow or golden undertones around the perimeter of my face and neck.
My skin rarely burns, but tans easily.
My skin looks better in gold jewelry than silver.
Find your shade match
Take our 1 minute quiz and get matched to real people with your skin tone and type.
Use your fingertips, a brush, or sponge to apply Cream Concealer to clean, moisturized skin in targeted areas like under your eyes, around your nose, on blemishes, or areas of discoloration. Follow with Liquid Silk Foundation.
Full ingredient list
Cream Concealer Pearl: Ingredients: squalane (olive derived) || olive oil decyl esters || silica || copernicia cerifera (carnauba) cera || persea gratissima (avocado) oil || cera alba (beeswax) || butyrospermum parkii (shea) butter || squalene (olive derived) || tocopherol (sunflower derived) || [+/- ci 77891 (titanium dioxide), ci77491 (iron oxide-red), ci 77492 (iron oxide-yellow), ci 77499 (iron oxide-black), ci 77007 (ultramarines)]
Help us end beauty packaging waste
We co-founded the nonprofit Pact to demystify how to recycle your beauty packaging empties and divert waste from landfills.
How to recycle your empties
1. Disassemble and clean all components
2. Pick the right disposal bin
3. Drop off your empties at your nearest Pact bin